Aurix Glasses
Cinematic product landing for AI smart glasses. Monochrome art direction, feature storytelling and spec tables that make deep tech feel wearable.
Aurix needed a preorder landing page for AI-powered smart glasses, a product most visitors have never worn and many do not fully understand. The design had to sell a new category: explain the AI assistant, real time translation and camera features without reading like a spec sheet, and make the hardware feel premium enough to justify an early commitment.
We went fully monochrome and let large scale photography carry the story: close crops of the frames, faces wearing them in real light, and an oversized typographic footer that treats the brand name like a billboard. Feature tiles break the AI capabilities into single plain sentences, technical specifications sit in tidy dark tables for the detail readers, and a 4.9 rated stories section adds human proof before the early access form closes the page.
Key deliverables
- Landing Page
- Brand Design
- Figma
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